For event teams
UnderHeard talks to attendees after the event and turns every conversation into one ranked report.
UnderHeard report
Finding 01First-timers left without real conversations.
Cohorts build themselves from your guest list. Five minutes, no integration.
It speaks, listens, and takes notes on every answer.
Pauses, hesitation and tone get coded like words do.
Ranked reasons, real quotes, and a recommendation, in three days.
Every conversation compounds into one answer you can act on.
WhatsAppIn-appEmail inviteSMSWeb link
HubSpotSalesforce
Intercom
Zendesk
Stripe
Zapier
A live view of every conversation, and what to do about it.
What 124 conversations said
124 conversations, three days, one report. Ranked by how often attendees raised it, unprompted.
"By lunch I had talked to nobody new. Everyone stood in groups from their own company."Interview 33, minute 02
"The badge line took forty minutes. I missed the first talk standing on the sidewalk."Interview 74, minute 01
Lena F.First-timerMeeting people5:12
Bram K.Returning attendeeMeeting people4:47
Aiko T.Attended day oneWayfinding6:03
Marta L.Left after lunchFood and drinks5:38
Elena P.First-timerSalesy sessions4:21Insight
First-timers struggled most with meeting people. Returning attendees brought their network with them.
Insight
Most complaints happened before the first talk started. Parking, check-in and finding the room set the mood for the day.
Signal
Attendees sounded bored describing the sponsor talks and excited describing the workshops. A written survey would have missed that.
Quote
"Great talks. But I could have watched them from home."
They are short conversations with attendees after an event that explain what worked, what blocked value, and what would make them return.
Invite attendees while the event is still fresh, then compare responses across first-time visitors, returning attendees, speakers, and sponsors.
Yes. A follow-up can identify whether price, content, travel, networking, logistics, or timing drove the decision not to renew.
Yes. Sponsor conversations can reveal lead quality, booth traffic, buyer access, and the changes needed for a stronger renewal case.
Each conversation takes five minutes, keeping the request practical after a busy event day.
It groups recurring themes, retains the evidence behind them, and ranks the changes that will improve the next event.
Yes. Segment conversations by ticket type, attendee role, session track, geography, or first-time versus returning status.
No. Surveys remain useful for broad measurement. Interviews explain the context behind a score or a selected answer.
Yes. Teams can use the themes to improve session formats, speakers, networking, food, venue operations, and the renewal journey.
Yes. Every attendee or sponsor can decline an interview without changing their ticket, relationship, or future access.
